000 00668nam#a2200229#c#4500
003 IEF
005 20180219153829.0
008 941031s1968 uuu####fr####| 0||u| |u
040 _aIEF
245 _aReadings in marketing
_c edited by Charles J. Dirksen, Lawrence C. Lockley and Arthur Kroeger
250 _aRevised ed.
260 _aHomewood, Illinois
_b Richard D. Irwin.
_c1968
300 _aXIV, 673 p.
_c 23 cm.
650 4 _aMARKETING
_947686
650 4 _aESTUDIOS
_943582
700 1 _aDirksen, Charles J.
_913195
700 1 _aLockley, Lawrence Campbell
_926248
700 1 _aKroeger, Arthur
_924156
942 _cLIB
942 _z3700
999 _c35580
_d35580